BFF is a year-long initiative which champions inclusion in all aspects of entertainment media. BFF’s primary objective is to influence mainstream media to immediately increase diversity in the content that is produced and distributed, because if they can see it, they can be it.
By supporting the achievements of diverse storytellers, and connecting them with entertainment industry leaders and major corporate changemakers, we believe we can accelerate the production and distribution of inclusive content to accurately reflect the world we live in.
