A&P Tourism Incentive Funds 

Visit Bentonville is governed by the Bentonville Advertising and Promotion Commission. The A & P Commission has a funding program where events and meetings may apply for grant monies from the A & P Commission to help offset the cost of their event.  We review events that utilize our hotels and restaurants as our funding is sourced by the 2% hotel tax and 1% restaurant tax. 

Submit your request using the form below. All applications will be considered, discussed, and awarded by the A&P Commission with guidance from Visit Bentonville staff. Applications are reviewed at the regular meeting of the A&P Commission on the following schedule:

March (submission deadline is March 1)

June (submission deadline is June 1)

September (submission deadline is September 1)

Requests should be submitted at least 4 months prior to the event.

All funding requests are subject to availability of funds and require compliance with the rules stated here.


Kalene Headshot

Kalene Griffith (she/her) President/CEO



406 SE 5th St



 Terms for the tourism funding program can be found  here.


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By entering my name I confirm that I have read and agree to
all of the terms of the Bentonville Advertising and Promotion Commission's tourism funding program.


(Entering the zip code will pre-fill city and state)

Please enter first and last name in separate boxes.



enter as YYYY

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use format mm/dd/yyyy

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use format mm/dd/yyyy


enter 0-100, do not use % sign


do not enter $ or commas


Additional sheets may be uploaded along with Event History.

Please refer to policy #6 on page 2 of the tourism funding program terms

Please check each item that will be uploaded in the next step.
Requests submitted without the requested documentation will not be considered.



Visit Bentonville's mission is to promote Bentonville and its environs as a tourism destination.

The Bentonville Advertising and Promotion Commission is funded by the Hotel, Motel, and Restaurant Tax (2% on lodging / meeting space and 1% on prepared food and beverages).

Please refer to policy #7 on page 2 of the tourism funding program terms. 



Please provide estimates below

Northwest Arkansas (NWA) includes Benton, Washington, Madison counties in Arkansas and McDonald county in Missouri. The major cities are Fayetteville, Springdale, Rogers, and Bentonville.

If your planned methods are not listed, please describe how you
will be tracking the overall economic impact.

Estimated Economic Impact Calculation

Please provide the information below. This will assist us in computing the estimated economic impact of your event.

for sports events only; others enter 0

for sports events only; others enter 0

for sports events only; others enter 0

for sports events only; others enter 0

for sports events only; others enter 0

100 people staying 1 night, 2 per room equals 50 hotel nights

do not include breakfasts provided as part of hotel rate

* Indicates a required field.