Visit Bentonville, the tourism and promotion bureau of Bentonville, Arkansas, is thrilled to announce the opening of a new mobile information center now stationed off the downtown Bentonville square 207 N.E. Second St.
Dubbed the “Big Blue Truck,” the eye-catching mobile unit is designed to serve as a vibrant hub for visitors and locals alike, offering information on everything from Bentonville’s world-class attractions and dining to arts, events, and outdoor experiences.
“We are excited to bring the art, culture and experiences of Bentonville directly to people in a different way,” said Kalene Griffith, president and CEO of Visit Bentonville. “This initiative is all about making Bentonville information more accessible and showcasing what our beautiful city has to offer to our community and visitors.”
Big Blue Truck Hours of Operation
- Monday–Friday: 10 a.m.–6 p.m.
- Saturday: 9 a.m.–4 p.m.
- Sunday: 12 p.m.–4 p.m.
(Extended hours during downtown events like the Farmers Market and First Friday)
Tourism is more than entertainment—it's a key economic driver for Bentonville. In 2024, Visit Bentonville helped generate more than $4 million in tourism-related tax revenue, the highest in the city’s history. The organization also supported 310 events last year, contributing an estimated $41 million in economic impact. Initiatives like the Big Blue Truck help strengthen that impact by inviting more people to explore, stay longer, and support local businesses.
